A corporate communications and public relations rock star, Erin MacDonald excels as the director of communications and strategy for 460 Communications, a marketing agency she founded to help clients “find their voice and share their story.” Among Ms. MacDonald’s top skills are her abilities in strategic planning, copywriting, and the ever-changing digital and social media landscape. She manages the 460 Communications’ brand and reputation through marketing and PR strategies, promoting special events and giving interviews on behalf of the organization, and driving corporate strategy and message development both on- and offline. Additionally, she oversees, leads and organizes the communications consultants responsible for representing small businesses and nonprofit organizations. Known for her ongoing passion for learning, Ms. MacDonald remains at the top of the latest trends in the field by regularly attending webinars, conferences and professional development workshops.
